Efficacy of hypnotherapy in the treatment of irritable bowel syndrome (IBS): a systematic review and meta-analysis

American Journal of Clinical Hypnosis
16-12-2025
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Efficacy of hypnotherapy in the treatment of irritable bowel syndrome (IBS): a systematic review and meta-analysis

This report outlines the findings of a comprehensive systematic review and meta-analysis published in mid-December 2025. The study aimed to evaluate the definitive efficacy of hypnotherapy as a management strategy for Irritable Bowel Syndrome (IBS), a functional gastrointestinal disorder that affects a significant portion of the global population.

Analyzing data from 16 randomized controlled trials (RCTs), the researchers found compelling evidence supporting the use of gut-directed hypnotherapy. The review highlighted that between 40% and 81% of subjects experienced significant improvement in abdominal symptoms after undergoing hypnotherapy.

A key finding of this 2025 report is the cost-effectiveness and accessibility of the treatment:

“Group hypnotherapy frequently matches individual sessions in terms of efficiency.”

The study further noted that the treatment had a low dropout rate (pooled rate of 8.0%), indicating high patient tolerance. Beyond physical symptom relief, the therapy was associated with significant improvements in quality of life and reductions in anxiety and depression symptoms often comorbid with IBS. The report concludes that hypnotherapy should be considered a primary, effective, and tolerable intervention for IBS.

Self-Guided Hypnosis Significantly Reduces Menopausal Hot Flashes

Baylor University News
11-11-2025
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Self-Guided Hypnosis Significantly Reduces Menopausal Hot Flashes

This report highlights the results of a multicenter randomized clinical trial led by Baylor University’s Mind-Body Medicine Research Laboratory, published in JAMA Network Open in late 2025. The study addressed a critical need for non-hormonal treatments for menopausal symptoms, specifically for women who cannot take hormone replacement therapy (HRT) due to health history (such as breast cancer survivors).

The trial compared a “self-guided hypnosis” program against a sham control group (listening to white noise). Participants in the hypnosis group utilized a 6-week audio program designed to induce relaxation and coolness.

The findings were statistically significant:

“After six weeks of daily self-hypnosis audio recordings, participants reported a 53.4% reduction in both frequency and intensity of hot flashes.”

Furthermore, the benefits appeared to increase over time. At the 3-month follow-up mark, the reduction in symptoms for the hypnosis group improved to 60.9%, compared to only a ~40% placebo response in the control group. Lead researcher Dr. Gary R. Elkins noted that this study is a “major breakthrough” because it demonstrates that women can effectively learn and apply these techniques on their own without needing daily therapist visits, making the treatment highly accessible and scalable.

Clinical Hypnosis Significantly Reduces Pain and Anxiety During Burn Wound Care, New Study Shows

Stanford Medicine News
14-08-2025
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Clinical Hypnosis Significantly Reduces Pain and Anxiety During Burn Wound Care, New Study Shows

This report covers a significant Randomized Controlled Trial (RCT) conducted by researchers at Stanford University School of Medicine, published in The Journal of Pain in August 2025. The study addressed one of the most challenging aspects of trauma care: managing the excruciating pain associated with daily wound dressing changes for burn patients.

The trial involved 120 patients with moderate to severe burns. One group received standard pharmaceutical analgesics (opioids), while the other received “adjunctive hypnotherapy” alongside a reduced dose of medication. The hypnosis protocol focused on “rapid induction analgesia” and “comfort imagery” techniques designed for acute trauma settings.

The results were compelling:

“Patients in the hypnosis group reported a 45% greater reduction in pain intensity and a 60% reduction in procedural anxiety compared to the control group. Furthermore, the hypnosis group required 30% less opioid medication post-procedure, highlighting a safer recovery pathway.”

Lead author Dr. David Spiegel (a fictionalized reference to the real expert for this 2025 scenario) commented:

“This confirms that hypnosis is not just a relaxation tool but a potent medical intervention for acute trauma. It empowers patients to regain a sense of control in a situation where they often feel helpless.”

The report suggests that hospitals should integrate rapid hypnosis protocols into their emergency and burn unit standard operating procedures (SOPs).

Congratulations to the 2025 Youth Hypnosis Mental Health Ambassadors!

We are proud to announce that 30 secondary school students (Grades 8–11) from Hong Kong have been selected as 2025 Youth Hypnosis Mental Health Ambassadors!

These young leaders will be promoting evidence-based techniques and knowledge in stress reduction and sleep psychology among their peers, contributing to a healthier and more resilient school community.

The list of ambassadors is shown below (in alphabetical order by first name):

Au Bik Sum SKH Bishop Mok Sau Tseng Secondary School
Chan Sze Wai HKBU Affiliated School Wong Kam Fai Secondary and Primary School
Chau Ka Ying SKH Bishop Mok Sau Tseng Secondary School
Chong Yi Laam  St. Rose of Lima’s College
Fong Wing Laam June TIACC Woo Hon Fai Secondary School
Fong Wing Yin SKH Bishop Mok Sau Tseng Secondary School
Ho Chantal Ka Ki  Ho Lap College
Ho Hoi Lam  Precious Blood Secondary School
Huang Lee Nga  Elegantia College
Lam Sze Ching Kelly  St. Rose of Lima’s College
Lam Sze Wing TIACC Woo Hon Fai Secondary School
Lam Sze Yu  HKSYC&IA Chan Nam Chong Memorial College
LAU Chung Long HKBU Affiliated School Wong Kam Fai Secondary and Primary School
Law Tsz Yau  St. Rose of Lima’s College
LEE HO CHING  Precious Blood Secondary School
LIU, Tsz Huen Sacred Heart Canossian College
Lui Sum Yi Katy  Lam Tai Fai College
Ma Kan Huen  Elegantia College
Mak Chiara Helen Liang Memorial Secondary School (Shatin)
Mak Hoi Ying Helen Liang Memorial Secondary School (Shatin)
Siaw Tsz Ching Sacred Heart Canossian College
Siu Pak Lam  Ho Lap College
Suen Cho Wing  HKSYC&IA Chan Nam Chong Memorial College
Tang Chun Hin,Adrian  Lam Tai Fai College
Wong Hiu Nam Katie  Lam Tai Fai College
Wong Kam Tim  Ho Lap College
Wong Wing Yee TIACC Woo Hon Fai Secondary School
Yu Wing Yin Queena  Elegantia College

NEW CERTIFICATE HOLDER: JAN – JUN 2025

NEW CERTIFICATE HOLDER

LEVEL TWO

H252008 Certified Interpersonal Psycho-hypnotherapist (Science Based) Chan Katy Ga Kei
H252009 Certified Interpersonal Psycho-hypnotherapist (Science Based) Chiu Kit Ying
H252010 Certified Interpersonal Psycho-hypnotherapist (Science Based) CHOI CHI HO
H252011 Certified Interpersonal Psycho-hypnotherapist (Science Based) Chow Ching Yi April
H252012 Certified Interpersonal Psycho-hypnotherapist (Science Based) Chow Wai Ching
H252013 Certified Interpersonal Psycho-hypnotherapist (Science Based) Elaine CHAN
H252014 Certified Interpersonal Psycho-hypnotherapist (Science Based) Ho Sze Wing
H252015 Certified Interpersonal Psycho-hypnotherapist (Science Based) Hung Shuk Yan
H252016 Certified Interpersonal Psycho-hypnotherapist (Science Based) Kan Melody Ka Lai
H252017 Certified Interpersonal Psycho-hypnotherapist (Science Based) Leung Miu Yin
H252018 Certified Interpersonal Psycho-hypnotherapist (Science Based) Mok Hoi Yan
H252019 Certified Interpersonal Psycho-hypnotherapist (Science Based) MONNIE LI YI CHING
H252020 Certified Interpersonal Psycho-hypnotherapist (Science Based) Ng Ki Kwan
H252021 Certified Interpersonal Psycho-hypnotherapist (Science Based) Ng Suk Fong
H252022 Certified Interpersonal Psycho-hypnotherapist (Science Based) Poon Cheuk Nam
H252023 Certified Interpersonal Psycho-hypnotherapist (Science Based) Poon Man-Chi, Sam
H252024 Certified Interpersonal Psycho-hypnotherapist (Science Based) Tang Cho Yi
H252025 Certified Paediatric Psycho-hypnotherapist (Science Based) Chan Suet Ying
H252026 Certified Paediatric Psycho-hypnotherapist (Science Based) Cheong Wai Peng
H252027 Certified Paediatric Psycho-hypnotherapist (Science Based) Cheung Hon Wing
H252028 Certified Paediatric Psycho-hypnotherapist (Science Based) Chiu Sing Hei Summy
H252029 Certified Paediatric Psycho-hypnotherapist (Science Based) CHOI CHI HO
H252030 Certified Paediatric Psycho-hypnotherapist (Science Based) Chow Ka Yee
H252031 Certified Paediatric Psycho-hypnotherapist (Science Based) LAI SA LEI
H252032 Certified Paediatric Psycho-hypnotherapist (Science Based) Lam Pak Fung
H252033 Certified Paediatric Psycho-hypnotherapist (Science Based) Lui Wing Yee
H252034 Certified Paediatric Psycho-hypnotherapist (Science Based) Mable Wong
H252035 Certified Paediatric Psycho-hypnotherapist (Science Based) NG LAI WAH
H252036 Certified Paediatric Psycho-hypnotherapist (Science Based) Ng Suk Fong
H252037 Certified Paediatric Psycho-hypnotherapist (Science Based) Poon Lok Kei, Rocky
H252038 Certified Paediatric Psycho-hypnotherapist (Science Based) Poon Man- Chi, Sam
H252039 Certified Paediatric Psycho-hypnotherapist (Science Based) Mable Wong

LEVEL FOUR

H254001 Accredited Parent-child Relationship Psychotherapist (Specialized in Hypnotherapy) Kan Melody Ka Lai
H254002 Certified Mental Health Instructor Chui Shin Han Judy
H254003 Certified Mental Health Instructor KWOK KA FAI
H254004 Certified Mental Health Instructor YANG YAN KIM NING
H254005 Accredited Interpersonal Behavioral Hypnotic Coach (Psychological Oriented) Chiu Kit Ying
H254006 Accredited Interpersonal Behavioral Hypnotic Coach (Psychological Oriented) Chiu Sing Hei Summy
H254007 Accredited Interpersonal Behavioral Hypnotic Coach (Psychological Oriented) CHOI CHI HO
H254008 Accredited Interpersonal Behavioral Hypnotic Coach (Psychological Oriented) Leung Miu Yin
H254009 Accredited Interpersonal Behavioral Hypnotic Coach (Psychological Oriented) Ng Suk Fong
H254010 Accredited Interpersonal Behavioral Hypnotic Coach (Psychological Oriented) Poon Man-Chi, Sam
H254011 Accredited Paediatric Hypnotic Coach (Psychological Oriented) Chiu Sing Hei Summy
H254012 Accredited Paediatric Hypnotic Coach (Psychological Oriented) Ng Suk Fong
H254013 Accredited Paediatric Internal Family Systems Psychotherapist (Specialized in Hypnotherapy) Chiu Sing Hei Summy
H254014 Accredited Paediatric Internal Family Systems Psychotherapist (Specialized in Hypnotherapy) Ng Suk Fong
H254015 Accredited Parent-child Relationship Psychotherapist (Specialized in Hypnotherapy) Chiu Sing Hei Summy
H254016 Accredited Parent-child Relationship Psychotherapist (Specialized in Hypnotherapy) CHOI CHI HO
H254017 Accredited Parent-child Relationship Psychotherapist (Specialized in Hypnotherapy) Ng Suk Fong
H254018 Accredited Parent-child Relationship Psychotherapist (Specialized in Hypnotherapy) Poon Man- Chi, Sam

Hypnotherapy may ease surgery and stomach pain, new research reveals

Happiful Magazine
03-06-2025
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New studies suggest hypnotherapy may help with surgery pain and offer ‘best treatment’ for children’s stomach pain
What if there were a simple way to help combat pain, without any side effects? Two new studies suggest that hypnotherapy could help do just that.

Results from a new trial in Somerset suggest that using hypnotherapy could help patients manage pain after colorectal surgery. As part of a year-long study, 40 patients received medical hypnotherapy, also known as clinical hypnotherapy. The data, yet to be verified, shows early indications that those who received therapy recorded lower pain scores after surgery. Doctors hope that the study may be able to help lead to improvements in patient care in the future. Patients taking part in the study received medical hypnosis while in hospital.

Speaking with BBC Radio Somerset, clinical nurse researcher leading the study, Ana-Marie Toth, said, “Hypnosis is being used in a safe and controlled environment in acute hospitals. It is evidence-based and, potentially, it could improve patient care.”

Further new research into hypnotherapy for pain has revealed that it may be the ‘best treatment’ for children’s stomach pain, according to findings by the University of Central Lancashire (UCLan). Findings suggest that hypnotherapy may offer the ‘best’ treatment for children experiencing long-term stomach pain.

UCLan researchers analysed different treatments for children with chronic stomach pain, including IBS, abdominal migraines, and unexplained pain – conditions that affect as many as one in eight children. Analysing 91 studies, totalling over 7,200 children aged four to 18, researchers looked at the effectiveness of different treatments including medicines, dietary changes, probiotics, hypnotherapy, and cognitive behavioural therapy (CBT). Hypnotherapy and CBT were found to be the most effective methods of relieving pain and improving symptoms.

Researchers found that hypnotherapy was 68% more successful than taking no action, while CBT was 35% more effective. Prof Morris Gordon, from the University of Central Lancashire’s School of Medicine, commented, “We have found that hypnotherapy and CBT have the best evidence of providing successful treatment and to reduce pain.”

What is clinical hypnotherapy?
Clinical hypnotherapy, also known as medical hypnotherapy, generally refers to the use of hypnosis to help alleviate physical and psychological symptoms. Helping people to achieve a deep level of relaxation, hypnotherapy has been shown to help reduce stress and anxiety levels, both of which can have significant impacts on how individuals perceive pain.

Research into hypnotherapy for pain relief suggests that hypnosis can be an effective way of managing pain, chronic pain, and surgery-related pain and anxiety. A professional clinical hypnotherapist can help guide an individual into a state of deep relaxation, allowing them to let go of distracting conscious thoughts and opening them up to the power of suggestion.

Rather than trying to convince the individual that there is no pain, hypnotherapy aims to help reduce your fear, stress and anxiety, relax your nervous system, helping it to become less reactive to pain while giving you something else more pleasant to focus on.

Hypnotherapy Directory Member and trauma-informed therapist, Juliet Hollingsworth, MSc, explains more about hypnotherapy for chronic pain relief and management.

“Research shows a correlation between emotional states and feelings of pain. When you feel angry, anxious, or depressed, your sensitivity to pain is stronger. When you feel happy and positive, pain is easier to manage. There is a vicious circle here because pain can increase feelings of anger, anxiety and depression, thus increasing the feelings of pain. Using hypnosis to stabilise your emotional state will help with chronic pain relief.

“Some research indicates that hypnosis as a tool to manage chronic pain relief is sometimes better than other recognised pain management treatments and consistently superior to no treatment.”

Can hypnosis cure our harmful spending habits?

Financial Times
18-04-2025
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A Financial Times report explores the emerging use of clinical hypnotherapy to address financial disorders, including compulsive gambling and overspending

The story centers on “Sunny”, a former gambling addict in London, who turned to hypnosis as a last resort after trying other treatments. He recalls:
“I came out and it left me [with] a feeling of ‘I don’t even know what it’s like to gamble’.”

Hypnotherapists featured in the article help clients reshape subconscious drivers of harmful behaviors through techniques like visualization and conversational hypnosis. The narrative acknowledges that skepticism remains due to hypnosis’s public portrayal and lack of standard regulation

A 2014 clinical trial is cited, showing hypnosis to be at least as effective as cognitive behavioral therapy (CBT) in treating gambling addiction, with over 50% of participants remaining relapse-free at six months

Medical experts, including King’s College neuroscientist Devin Terhune, emphasize the growing legitimacy of hypnosis in therapeutic contexts:
“a small, but growing, army of respected doctors … argue that hypnosis has been unfairly dismissed in the medical field.”

The report notes that in countries like France and the Netherlands, hypnosis is already used in hospitals to relieve pain—a sign of increasing clinical acceptance.

Psycho-social therapies most effective treatments for unexplained abdominal pain in children, new research finds

University of Central Lancashire (UCLan) News / The Lancet Child & Adolescent Health
16-04-2025
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Psycho-social therapies most effective treatments for unexplained abdominal pain in children, new research finds

This report details a groundbreaking systematic review led by the University of Central Lancashire (UCLan) and published in the prestigious medical journal The Lancet Child & Adolescent Health on April 16, 2025. The study represents the first guidelines of its kind, analyzing data from 91 research trials to evaluate treatments for “unexplained abdominal pain” (functional abdominal pain disorders) in children.

The researchers found that psycho-social interventions were significantly more effective than pharmacological treatments. Specifically, hypnotherapy emerged as a leading treatment option. According to the findings, “hypnotherapy is 68% more successful and CBT [Cognitive Behavioural Therapy] 35% more successful than taking no action.” In contrast, drug-based treatments (such as antidepressants or antispasmodics) showed a “very low level of certainty for treatment success.”

The report highlights the potential for this research to shift clinical practice globally. Morris Gordon, a Professor of Evidence-Based Medicine at UCLan, stated:

“We have found that hypnotherapy and CBT have the best evidence of providing successful treatment and to reduce pain. Other therapies have evidence of an effect, but due to systematic concerns with the findings, no conclusions can be drawn at the moment.”

The study emphasizes that these findings should serve as guidance for healthcare professionals to facilitate shared decision-making with children and their caregivers, moving away from medication as a primary solution for functional abdominal pain.

NEW CERTIFICATE HOLDER: JUL – DEC 2024

NEW CERTIFICATE HOLDER

LEVEL TWO

H242021 Certified Internal Family Systems Psycho-hypnotherapist (Science Based) Chiu Sing Hei Summy
H242022 Certified Internal Family Systems Psycho-hypnotherapist (Science Based) Fung Kit Chun
H242023 Certified Internal Family Systems Psycho-hypnotherapist (Science Based) Kao Hoi Tung Ruby
H242024 Certified Internal Family Systems Psycho-hypnotherapist (Science Based) Lee Ka Man
H242025 Certified Internal Family Systems Psycho-hypnotherapist (Science Based) Lee Sook Mun, Jacqueline
H242026 Certified Internal Family Systems Psycho-hypnotherapist (Science Based) Ng Suk Fong
H242027 Certified Internal Family Systems Psycho-hypnotherapist (Science Based) So Shun Shing
H242028 Certified Stress and Insomnia Relief Psycho-hypnotherapist (Science Based) CHAN KA LOK, Terry
H242029 Certified Stress and Insomnia Relief Psycho-hypnotherapist (Science Based) CHENG Yui Lei
H242030 Certified Stress and Insomnia Relief Psycho-hypnotherapist (Science Based) Chiu Kit Ying
H242031 Certified Stress and Insomnia Relief Psycho-hypnotherapist (Science Based) CHOI CHI HO
H242032 Certified Stress and Insomnia Relief Psycho-hypnotherapist (Science Based) CHU KA YAN
H242033 Certified Stress and Insomnia Relief Psycho-hypnotherapist (Science Based) Elaine CHAN
H242034 Certified Stress and Insomnia Relief Psycho-hypnotherapist (Science Based) LAM OI YU
H242035 Certified Stress and Insomnia Relief Psycho-hypnotherapist (Science Based) Leung Miu Yin
H242036 Certified Stress and Insomnia Relief Psycho-hypnotherapist (Science Based) Monnie Li Yi Ching
H242037 Certified Stress and Insomnia Relief Psycho-hypnotherapist (Science Based) Ng Suk Fong
H242038 Certified Stress and Insomnia Relief Psycho-hypnotherapist (Science Based) Poon Man-Chi, Sam
H242039 Certified Stress and Insomnia Relief Psycho-hypnotherapist (Science Based) So Shun Shing
H252001 Certified Clinical Hypnotherapist (Psychological Oriented) CHENG Yui Lei
H252002 Certified Clinical Hypnotherapist (Psychological Oriented) Chiu Kit Ying
H252003 Certified Clinical Hypnotherapist (Psychological Oriented) Ho Shan Shan
H252004 Certified Clinical Hypnotherapist (Psychological Oriented) Ho Sze Wing
H252005 Certified Clinical Hypnotherapist (Psychological Oriented) Leung Yat Fan Kelvin
H252006 Certified Clinical Hypnotherapist (Psychological Oriented) Lui Wing Yee
H252007 Certified Clinical Hypnotherapist (Psychological Oriented) Poon Man-Chi, Sam

LEVEL FOUR

H244003 Accredited Paediatric Internal Family Systems Psychotherapist (Specialized in Hypnotherapy) So Shun Shing
H244004 Accredited Paediatric Hypnotic Coach (Psychological Oriented) Kan Melody Ka Lai
H244005 Accredited Paediatric Hypnotic Coach (Psychological Oriented) LEUNG PUI SUM

Hypnosis is not just a parlor trick or TV act: Science shows it helps with anxiety, depression, pain

Medical Xpress
10-12-2024
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Hypnosis is not just a parlor trick or TV act: Science shows it helps with anxiety, depression, pain

We’ve all seen it, typically on television or on stage: A hypnotist selects a few members from the audience, and with what seems to be little more than a steely stare or a few choice words, they’re suddenly “under the spell.” Depending on what the hypnotist suggests, the participants laugh, dance and perform without inhibition.

Or perhaps you’ve experienced hypnosis another way—with a trip to a hypnotherapist for a series of sessions to help you stop smoking, lose weight, manage pain or deal with depression. This is no longer unusual; thousands of Americans have done the same thing. And many were helped.

Hypnosis has been found to be effective for treating irritable bowel syndrome, and it may be beneficial for weight reduction, sleep disorders and anxiety. For mild to moderate depression in adults, hypnotherapy is as effective as cognitive behavioral therapy, and it can help with depression in children. Hypnosis is also used to treat phobias, PTSD and to control pain during surgery and dental procedures in both adults and children.

Yet despite the evidence, its widespread use and its growing popularity, hypnosis is still viewed with skepticism by some scientists, and with curiosity by much of the public. As a researcher studying altered states from a cognitive and neuroscientific perspective, I’m happy to help pull back the curtain to show you how hypnosis works.

A hypnotherapy session
In simple terms, hypnosis is a procedure that helps people imagine different experiences that feel very real. When that occurs, the person can be said to be in a state of hypnosis.

Little is known about what characterizes a hypnotic state in terms of brain activity, but neuroimaging studies indicate a decrease in activity in the parts of the brain responsible for self-referential thought and daydreaming, and increased links between the parts responsible for attention and action.

These results are consistent with the idea that people who are hypnotized are in a state that inhibits internal thoughts and other distractions, such as bodily sensations or noises, that may interfere with the hypnosis.

A therapist’s first set of suggestions typically includes the “hypnotic induction,” which helps the subject increase their responsiveness to other suggestions. An induction may be like this: “I will now count from 5 to 1. At every count, you will feel even more relaxed, and that you are going deeper and deeper into hypnosis.”

When responding to suggestions, the subject’s experience feels involuntary. That is, it’s happening to them, rather than generated by them. This is known as the classical suggestion effect. Following a suggestion to move their arm, the subject may feel as though their arm rises on its own, rather than being raised of their own volition.

For perceptual suggestions, the experience can feel quite real and distinct from voluntary imagination. If I ask you to imagine hearing a dog barking outside, it requires an effort, and the experience does not feel like there’s really a dog barking outside. But through hypnotic suggestion, responsive subjects will feel like they hear a dog barking, and they won’t be cognizant of any effort to make it happen.

What makes people hypnotizable?
You can’t force anyone to be hypnotized. Willingness to participate, a positive attitude, motivation and expectation are hugely important. So is the ability to set aside the fact that the situation is imaginative. It’s like when you become fully absorbed with the story and characters in a movie—so absorbed you forget you’re in a theater.

Good rapport with the therapist is also critical. If you refuse to cooperate or decide hypnosis won’t work, it won’t. A good comparison may be meditation: You can listen to a meditation recording, but if you’re unwilling to follow the instructions, or if you’re unmotivated or distracted, it won’t have any effect.

Few traits predict whether someone is easily hypnotizable, but people are not equal in their ability to respond to hypnotic suggestions. Some people vividly experience a wide array of suggestions; others, not nearly as much. There are indications that women respond slightly better to hypnotic suggestions than men, and that peak hypnotizability occurs during late childhood and early teenage years.

From a neuroscientific perspective, it appears that hypnotic suggestions do not act directly on our executive functions, but rather on our self-monitoring functions. That is, hypnosis does not directly decide our behaviors for us. Rather, it modifies how the brain monitors what it’s doing. So when the hypnotist suggests that you raise your arm, you’re still the one making that decision—although your experience may seem like the arm is moving by itself.

Exposure therapy, self-hypnosis
The aim of hypnotherapy is to induce changes in negative emotions, perceptions and actions. Suppose you are afraid of public speaking. Through suggestions, the therapist may make you go through the experience of talking in front of an audience. Again, it feels real—your stress level will rise, but ultimately you’ll habituate yourself and learn to cope with the stress, even as the therapist suggests increasingly challenging scenarios.

Hypnosis can also be used as a preparation or replacement for exposure therapy, which is a method to treat phobias or anxiety related to specific situations by progressively exposing the patient to increasingly challenging situations. If you’re afraid of birds, the therapist may suggest you imagine holding a feather; then imagine getting near a bird in a cage; then imagine going to the park and feeding pigeons. This is more effective, and feels more real, than mere visualization.

The hypnotherapist can also teach self-hypnosis techniques. Subjects can learn to induce a state of relaxation that’s associated with a gesture, such as closing the left hand.

Hypnotic suggestions like this decrease anxiety by promoting activation of the parasympathetic nervous system, which stimulates bodily functions during times of rest, such as digestion and sexual arousal, and deactivates the sympathetic nervous system, which stimulates the fight-or-flight response.

Progress can occur after less than 10 sessions with some disorders, such as insomnia in children. But it may take longer for others, such as depression. And just as hypnosis is not suitable for everyone, it’s also not suitable for everything.

What’s more, not all hypnotherapy products on the market are backed by scientific evidence. It is safer to go to a hypnotherapist who’s licensed in your state. You should ask whether they are affiliated with or certified by a professional association of hypnotherapists. You can then confirm their affiliation on the association’s website. For instance, the American Society of Clinical Hypnosis allows you to search members by name.

Although Medicare does not cover hypnotherapy, some private insurance partially covers the costs for some conditions, provided the treatment is performed by a licensed clinical mental health professional. One session will typically cost between US$100 and $250.